Make sure your campaign tracking parameters are set up correctly before you launch. Paste your URLs below — this tool validates that utm_source, utm_medium, and utm_campaign values follow GA4 conventions so your campaign traffic gets attributed to the right channel instead of landing in "Unassigned."
Build campaign URLs with correct UTM parameters, then validate them below before launch.
A CSV template with standard UTM values for every channel. Use it as a reference when setting up campaign tracking.
UTM tracking parameters tell Google Analytics where your traffic comes from. Without them — or with inconsistent values — GA4 cannot assign traffic to the correct channel group. This means your paid campaigns, social posts, and email sends show up as "Unassigned" or get merged with unrelated traffic.
This tracker validates your UTM tags before your campaign goes live. It checks for the same issues GA4 cares about: case consistency, standard medium names, and complete parameter sets. Fix issues before they fragment your data.
We are exploring shared team policies, bulk tracking validation, and scheduled campaign checks. Tell us your use case below.