Seeing high "Unassigned" traffic in GA4? The most common cause is non-standard or missing utm_medium values. This checker flags medium values that don't match GA4's recognized channel grouping rules (cpc, organic_social, email, referral, etc.) and suggests the correct standard value.
Build campaign URLs with correct UTM parameters, then validate them below before launch.
We're exploring bulk validation APIs, team naming policies, and scheduled checks. Leave your use case below — this form only stores your intent locally (prototype).